I’ve been using Guthook Guides mobile phone apps since 2014 when I thru-hiked the Tahoe Rim Trail. I used the PCT guide on my 2015 hike, and that app saved my skin more than once when I was hiking solo and the trail was completely obliterated by snow. I picked up the AT app earlier in 2017 when I was planning to do that trail, and look forward to using it in 2018 during my 7,000 miles for the 50th Anniversary of the National Trails System Act of 1968 walk. I’m so grateful for the generosity of Atlas Guides as in-kind sponsors, and even more so that they are as dedicated and passionate about the preservation of and advocacy for public lands as I am!
What is the primary function of this business? Creating map-based, smartphone navigational guides for the most popular hiking trails in the world
How much of your revenue do you estimate to be related to public lands? 95%
What are the primary activities your customers do on public lands? Hiking, backpacking, exploring the wilderness!
Why Portland and Flagstaff?
-Ryan chooses to work from Portland because he is a life-long Mainer, and loves the mix of small city and nearby wilderness, not to mention a really wonderful community.
-Alice & Paul live in Flagstaff in order to be in the mountains, close to some amazing public lands, and in a small but thriving city with a great entrepreneurial community and a lot of energy radiating from the university.
What are some of your favorite spots on public lands nearby?
-Ryan / Portland, ME: The Bigelow Preserve, the Mahoosuc Range, and Tumbledown in Maine are the best. Of course, the White Mountains are my playground with endless opportunities to explore.
-Paul & Alice / Flagstaff, AZ: Not exactly nearby, but our favorite place on earth is the High Sierra. Closer to home, the Coconino National Forest is fabulous.